OX – Branding, Sales Brochure & Website

A new kind of vehicle gets a new kind of logo – tough and rugged (like our Creative Director), a sales brochure – clear and focussed (like our Editorial Director), and a new website – slick and responsive (like our Senior Web Designer). Brainchild of Sir Torquil Norman (he of London’s Roundhouse regeneration), the OX has been designed by Gordon Murray (former F1 and supercar designer) and is the world’s first flat-pack vehicle specifically aimed at helping communities in the developing world.